As a business analytics major, you will learn how to analyze data to gain valuable business insights and help make data-driven decisions that improve effectiveness and efficiency of businesses and organizations.
Business analytics has emerged in recent years as a powerful and required capability for companies across all industries. The quantity, quality and diversity of available data have never been greater. This has created new and significant opportunities for organizations to use data to improve their decisions with respect to both internal resources as well as external interactions with suppliers and customers.
As a business analytics major, you will gain the skills needed to implement and oversee data-driven business decisions — collecting, managing and describing datasets, making informed predictions from data, and making optimal decisions based on data.
You will learn how to analyze data and apply descriptive, predictive, prescriptive, and diagnostic models to business, organizational, and socio-economic problems. Our program emphasizes the ability to formulate insightful questions using data, and to interpret analytical models to improve decision-making.
You will graduate from our program with strong technical and quantitative abilities and be well prepared to enter the growing field of business analytics, or to pursue graduate studies.
Our graduates with a degree in business analytics will fulfill a critical need for companies across all industries. Likely job roles filled by graduates include positions as data analysts, risk analysts, data scientists, management scientists, and management consultants, as well as roles associated with specific functional areas such as marketing analytics, healthcare analytics, supply-chain analytics, sports analytics, and others.
Business analysts engage with business leaders and users to understand how data-driven changes to processes, products, services, software and hardware can improve efficiencies and add value.
Some graduates may also choose to extend their education in business analytics by continuing to earn a MBA with a Concentration in Analytics at Siena College. These students will expand the depth of their knowledge in analytics as well as be exposed to additional tools and methodologies for implementing business analytics.
From the Bureau of Labor Statistics (bls.gov) the area of analyst will grow between 13%-20% depending on the specific occupation over the next 8 years. In particular, the job of management analysts are predicted to grow from 758 thousand to 861.4 thousand from 2014 to 2024.
Upon completion of our B.S in Business Analytics, you will be able to:
